Longbow, or where relevant a designated service provider, collects personal information that you choose to provide or we receive from other sources. This may include personal information you provide through this Site, on third-party websites and applications when subscribing digitally to myLongbow.com through registering for our services and products, through requesting certain Longbow services or products, by submitting the information to enter a sweepstakes, contest, or other promotion or offline in connection with your Longbow subscription.
We and designated service providers, may obtain the following types of personal information in connection with this Site:
If you choose to link your Social Media or other third-party accounts to our services, we may obtain your personal information from these sources. You may disconnect this link at any time by visiting your account page on these third-party platforms or the settings page of your mobile device.
We use this information for carefully considered purposes which also benefit our customers and which include some or all of the following:
Longbow or a designated service provider may also take photographs and video at Longbow offices and premises worldwide for security and other internal purposes.
Longbow and the parties with whom we work (e.g., service providers, business partners, advertisers, ad technology providers and advertising servers) may place, view, and/or use “cookies”, web server logs, web beacons, pixels or other electronic technologies to collect statistical and other information about you and your use of this Site. This information may include information about the IP address of your computer, browser type, language, operating system, your mobile device, device ID, geolocation data, the state or country from which you accessed this Site services, the webpages visited, the date and the time of a visit, the websites you visited immediately before and after visiting this Site, the number of links you click within this Site, the functions you use on this Site, the databases you view and the searches you request on this Site, the types of articles you read, the data you save on or download from this Site and the number of times you view an advertisement.
Longbow and the parties with whom we work may use the information collected for various reasons, either on behalf of Longbow or for the other parties’ own purposes, including research, analysis, to better serve visitors to this Site (such as by enabling log-in, providing access to certain sections of this Site, providing customized content or customized contextual advertisements, or presenting online advertising on this Site or other websites tailored to your interests as described further below), to compile aggregate and anonymous information about usage of this Site and other websites, other statistics, etc. However, if you have deleted and disabled cookies, these uses will not be possible to the extent they are based on cookie information. To opt out of Google Analytics please contact [email protected].
Most browsers are set to accept cookies by default. If you prefer, you can usually set your browser to disable cookies, or to alert you when cookies are being sent. Likewise, most mobile devices allow you to disable the ability for geo-location information to be collected from your mobile device. The help function on most browsers and mobile devices contains instructions on how to set your browser to notify you before accepting cookies, disable cookies entirely, or disable the collection of geo-location data. You need to set each browser, on each device you use to surf the Web. Thus, if you use multiple browsers (e.g., Chrome, Safari, Internet Explorer, Firefox, etc.), you should repeat this procedure with each one. Similarly, if you connect to the Web from multiple devices (e.g., work and home), you need to set each browser on each device. Depending on your jurisdiction, you may be able to utilize additional cookie management tools. However, if you disable certain cookies or refuse to accept a request to place a cookie, it is possible that some parts of this Site, such as the polls, surveys, contests, and product sales, and certain areas of this Site for which you need to log in, will not function properly, and the advertising you receive when you visit this Site may not be advertisements tailored to your interests.
Some third party websites and platforms also allow you to manage the collection and use of your information for advertising purposes. Google Ad Manager, Google Analytics for Display Advertising, and other designated service providers assist Longbow with advertisement display functions and related analytics for this Site. To opt out of tailored advertising from Google tracking technologies, please contact [email protected].
Note that even if you exercise choice for targeted advertising, you will still receive online advertising.
Longbow may also disclose your personal information to unaffiliated third parties if we believe in good faith that such disclosure is necessary to: (a) comply with any applicable law, rule, or regulation, or in response to a subpoena, court order, or other legal process; (b) protect the interests, rights, safety, or property of Longbow or others; (c) monitor compliance with and enforce any terms of service on this Site; (d) provide our services and products (including allowing a purchaser of Longbow or a Longbow division to continue to serve you); (e) perform other activities related to such services and products, including billing and collection; (f) provide you with offers, promotions or advertisements from Longbow; or (g) operate the systems that provide our services and products properly.
The collection, further use, and/or disclosure of your information by Third-Party Providers or by other third parties is not the responsibility of Longbow. Rather, such collection, use, and/or disclosure is governed by the third parties’ privacy policies.
Any personal information you provide to Longbow is kept on secure servers. Longbow uses security measures appropriate to the provision of the relevant product or service, such as reasonable administrative, technical, personnel, and physical measures (a) to safeguard personal information against loss, theft, unauthorized use, disclosure, or modification; and (b) to ensure the integrity of the personal information. To help us protect your privacy, you should maintain the secrecy of the login ID and password you may have set up in connection with your participation in this Site’s services. Personal information is retained for as long as is necessary for the purpose for which it is collected, including legitimate business reasons, and/or legal and regulatory requirements.
Please note that it may take some time to process your request, consistent with applicable law.
You also have the right to not receive discriminatory treatment for exercising these rights.
If you choose to exercise these rights, we ask you to provide sufficient information, including the products and services you have used in the past, your state and country of residence, and contact information, in order for us to verify your identity and process your request. Depending on the types of requests, additional information may be requested.
You may use an authorized agent to submit a request on your behalf related to your personal information. If you choose to use an authorized agent, you should supply your agent with written permission to act on your behalf in relation to your request, and your agent must provide us with proof of such authorization before we process your request.
If you are a California resident, California Civil Code Section 1798.83 permits you to request information regarding the disclosure of your personal information by Longbow to its affiliates and/or third parties for their direct marketing purposes.
To make such a request, please send an email with your first name, last name, mailing address, email address and telephone number to [email protected]. Please include “California Privacy Rights” in the Subject line of your email.
Longbow may provide links or access to third-party websites or other digital properties, including social networking websites. Since we do not control third-party digital properties and are not responsible for any information you may provide while on such digital properties, we encourage you to read the privacy policies on those websites before providing any of your information on such digital properties.